ASM-SIPLACE-Reference-Datasheet-TCLMobile_EN.pdf
TCL Mobile Communication and SIPLACE The new SIPLACE X eliminates bottlenecks in production The Challenge TCL, one of the world’s largest producers of consumer electronics and part of the TCL Group in Huizhou, has been p…

TCL Mobile Communication and SIPLACE
The new SIPLACE X eliminates
bottlenecks in production
The Challenge
TCL, one of the world’s largest
producers of consumer electronics
and part of the TCL Group in
Huizhou, has been producing
mobile communication devices
under the TCL and Alcatel One-
Touch brands since 1999. The
company faces the challenge of the
world‘s growing demand for smart-
phones. The TCL Mobile plant in
Huizhou currently has 32 SIPLACE
SMT production lines on which the
company churns out 40 to 50 million
smartphones per year.
The SIPLACE Solution
Because of the high level of
demand, TCL Mobile recently
purchased additional SIPLACE
SX-Series and X-Series machines.
Qu Weihua explains: “The
extremely short setup changeover
times and the low reject rate as
well as the excellent 01005 capa-
bilities were very important to us,
because these features enabled us
to eliminate some bottlenecks in our
production. Over the last fi ve years
we have grown by an average of 30
percent per year. With the new
SIPLACE equipment we are ready
to face some more welcome
surprises in the future.”
TCL Mobile Communication
TCL Communication currently has
over 3,000 employees in its R&D
centers in Paris, Silicon Valley,
Shanghai, Ningbo, Chengdu,
Shenzhen and Huizhou.
The company is constantly impro-
ving its global supply chain in order
to protect its cost advantages.
In Huizhou, Guangdong Province,
TCL Mobile operates one of China’s
largest and most fl exible mobile
phone manufacturing plants with
world-class SMT production and
professional testing equipment.
“In my opinion, the SIPLACE people are true pioneers. They are always a
step ahead and provide us with the latest technologies. The unique fl exibility
of the SIPLACE machines is just one of their features that enable us to meet
our high demands.” Qu Weihua, head of TCL Mobile’s SMT department.
SIPLACE SX and SIPLACE X place-
ment machines
New SIPLACE X - delivers up to ten
percent more performance with smal-
ler footprint yet the same number of
feeder slots
SIPLACE SpeedStar placement
heads place 01005 components at
full speed

ASM Assembly Systems GmbH & Co. KG
Rupert-Mayer-Str. 44 – 81379 Munich, Germany
Phone: +49 (89) 20800-0 – Fax: +49 (89) 20800-27438
www.siplace.com – siplace.de@siplace.com
The information provided in this brochure contains merely general descriptions or characteristics of performance with in actual case of use do not always as described
or which may change as a result of further development of the products. An obligation to provide the respective characteristics shall only exist if expressly agreed in
the terms of contract.
With its investment in SIPLACE
SX-Series and X-Series placement
machines, TCL Mobile Communication
Co. Ltd. in Huizhou, China, responds
to the world’s steadily rising demand
for smartphones. TCL, one of the
world’s largest producers of consumer
electronics and part of the TCL Group
in Huizhou, has been producing mobile
communication devices under the TCL
and Alcatel OneTouch brands since
1999.
Qu Weihua, head of TCL Mobile’s SMT
department, says about his company’s
investment: “We have been working
with the SIPLACE experts since 2009,
when they introduced the fi rst genera-
tion of the SIPLACE X-Series.
In my opinion, the SIPLACE people
are true pioneers. They are always a
step ahead and provide us with the
latest technologies. The unique fl exi-
bility of the SIPLACE machines is just
one of their features that enable us to
meet our high demands. This year we
once again compared the SIPLACE
machines with equipment from other
makers and performed thorough
evaluations. In the end we selected
SIPLACE, because we are confi dent
that the machines will meet our requi-
rements for a very long time.”
Perfectly equipped with the
SIPLACE X-Series
The TCL Mobile plant in Huizhou
currently has 32 SIPLACE SMT pro-
duction lines on which the company
churns out 40 to 50 million smartpho-
nes per year. Even in 1999, when the
company was founded, TCL Mobile
operated with SIPLACE HS-50 and
F5 HM machines. Today there are 64
placement machines in Huizhou, many
of them SIPLACE X-Series machines.
Because of the high level of demand,
TCL Mobile recently purchased
additional SIPLACE SX-Series and
X-Series machines.
Ideal for smartphone production
New features and the enhanced user
interface of the SIPLACE Line
Monitor and SIPLACE Explorer
provide the process transparency
TCL Mobile needs while signifi cantly
increasing the performance of the
entire smartphone production. The
new SIPLACE X-Series generation
is a particular good choice for high-
speed applications that nevertheless
require a great deal of precision – just
as you often fi nd them in telecommu-
nications production. While delivering
a benchmark rating of 120,000 cph
(theoretical rating: 135,000 cph),
the machines take up only 1.9 x 2.6
meters (6.23 x 8.5 feet) of fl oor space.
The new SIPLACE X4i S even sets a
new footprint performance record. For
the smartphone lines, the new ma-
chines were equipped with SIPLACE
SpeedStar 20-nozzle Collect & Place
heads which can even place 01005
components at full speed.
TCL Mobile Communication and SIPLACE
With the SIPLACE SX and SIPLACE X machines TCL Mobile faces the challenge of the world‘s
growing demand for smartphones.
A10011-ASM-CS14-X-7600
Facts and fi gures:
TCL Mobile Communication
One of the world’s largest producers of
consumer electronics
Headquarters in Huizhou, China
64 placement machines in Huizhou, many
of them SIPLACE X-Series machines
SIPLACE SX and SIPLACE SpeedStar-
Placement Heads
01005 Placement
Topics: SIPLACE SX, SIPLACE X, SIPLACE
SpeedStar Placement Head, 01005 Components